by Melinda Goodman | 10.16.17 | Content Marketing, Marketing, Social Media, Storytelling
by Melinda Goodman | 10.16.17 | Content Marketing, Marketing, Social Media, Storytelling
From owned media and the proliferation of social media platforms the need for content creation is great and brands and marketers are kept busy as they work to constantly keep the pipeline full of interesting, timely and relevant content that is both on brand and...
by Heidi McIntyre | 09.20.17 | Social Media, Uncategorized
by Heidi McIntyre | 09.20.17 | Social Media, Uncategorized
I’ve lived in central Florida for over 20 years and Irma was the sixth Hurricane I’ve experienced so I thought I knew what to expect. But Irma was extremely powerful and its sheer size seemed to engulf the entire state triggering much fear and anxiety. Having what...
by Melinda Goodman | 08.25.17 | Social Media
by Melinda Goodman | 08.25.17 | Social Media
There has been a lot of buzz on social media this week about Taylor Swift and Kanye and Kim were barely mentioned. It was only a week ago, on Friday, August 18 that her Swifties went nuts with speculation when she wiped all of her accounts clean and they went black....
by Alison | 05.05.17 | Social Media
by Alison | 05.05.17 | Social Media
If you’re unfamiliar with Instagram or hesitant to start using it for your brand, it’s time to acquaint yourself with this powerhouse social media platform and get going today with it. Why? Here’s just a few reasons that should peak your interest: 55% of US 18-29...
by Heidi McIntyre | 02.09.17 | Social Media
by Heidi McIntyre | 02.09.17 | Social Media
This past Tuesday, Senator Elizabeth Warren posted a video on Facebook Live at 10:52 pm EST. The video portrayed her standing outside the Senate chamber reading a letter written by Coretta Scott King after she was silenced from speaking by Republicans who invoked Rule...
by Melinda Goodman | 01.20.17 | Social Media
by Melinda Goodman | 01.20.17 | Social Media
It seems Pokemon Go might not have been the most influential marketing trend of 2016. If fact, like most trends, those with staying power are those that capture the attention of multiple audiences and add value and entertainment to the everyday lives of consumers, and...
