by Melinda Goodman | 02.21.17 | Food
by Melinda Goodman | 02.21.17 | Food
We recently asked 50 food bloggers to share their most popular fruit and vegetable posts of 2016 and then gleaned for insights. The analysis found the key driving factors that made the recipes popular with consumers included; appearance, seasonality, flavor profiles...
by Heidi McIntyre | 02.09.17 | Social Media
by Heidi McIntyre | 02.09.17 | Social Media
This past Tuesday, Senator Elizabeth Warren posted a video on Facebook Live at 10:52 pm EST. The video portrayed her standing outside the Senate chamber reading a letter written by Coretta Scott King after she was silenced from speaking by Republicans who invoked Rule...
by Heidi McIntyre | 01.26.17 | Merchandising
by Heidi McIntyre | 01.26.17 | Merchandising
Armed with my list of household items, I was shopping in Target when I stopped in my tracks to look at a visually appealing display of a kitchen table decorated with lots of accessories and more displayed in bright and airy stands on the shelves behind it. In an era...
by Melinda Goodman | 01.20.17 | Social Media
by Melinda Goodman | 01.20.17 | Social Media
It seems Pokemon Go might not have been the most influential marketing trend of 2016. If fact, like most trends, those with staying power are those that capture the attention of multiple audiences and add value and entertainment to the everyday lives of consumers, and...
by Melinda Goodman | 01.06.17 | Food
by Melinda Goodman | 01.06.17 | Food
There is a tendency for most of us not to trust what we don’t understand. And genetically modified organisms known as GMOs can be very confusing. On one side of the spectrum, the Food and Drug Administration has said that GMOs are safe for consumption and it’s...