by Heidi McIntyre | 12.15.16 | Marketing
by Heidi McIntyre | 12.15.16 | Marketing
It’s no surprise that digital coupons have been increasing dramatically since 2012. In fact, experts estimate that worldwide digital coupon redemption rates will reach 31 billion in 2019, compared to 16 billion in 2014. I don’t consider myself to be a techie by any...
by Alison | 10.24.16 | Marketing
by Alison | 10.24.16 | Marketing
94% of American’s say they celebrate and/or participate in Christmas. For those of you who are wondering, that’s just about 298 million people. And we know that you’ve all seen or heard the numbers of each year’s holiday shopping trends on the news, but just in case...
by Heidi McIntyre | 06.02.16 | Marketing
by Heidi McIntyre | 06.02.16 | Marketing
Ever wander into a store and seen fancy signs, large displays of products and even national brand partnerships like movies adorning products and aisles? This is all part of in-store promotional campaigns or shopper marketing. The pictures in this article are examples...