This vertically integrated family farm recognized the power of locally grown and partnered with a local mill to have their own wheat milled into flour. Packaging details that included a picture of the family and a history picture on the back spoke to the real people...
Richland Hills is a local/regional apple grower that had been predominately focused on institutional foodservice sales. With the rise of the fresh snacking category, they wanted help creating a consumer brand that provided a feeling of direct from the farm and...
In 2012, Crunch Time Apple Growers (formerly New York Apple Growers) established a partnership with Cornell University to license two new apple varieties that were developed and grown exclusively in New York State. To begin a brand development, we started with...
The goal was to position Black Gold Farms’ red potatoes as a versatile, flavorful side dish solution for consumers. We created the “Better with Reds” theme with a consumer micro site that includes a wide variety of easy-to-prepare recipes, storage tips and nutrition...
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