by Melinda Goodman | 01.06.17 | Food
by Melinda Goodman | 01.06.17 | Food
There is a tendency for most of us not to trust what we don’t understand. And genetically modified organisms known as GMOs can be very confusing. On one side of the spectrum, the Food and Drug Administration has said that GMOs are safe for consumption and it’s...
by Melinda Goodman | 12.06.16 | Food
by Melinda Goodman | 12.06.16 | Food
Pinterest has become the all-powerful time suck of our days and nights. There are over 100 million active Pinterest users right now, 85% of whom are women, who are each spending an average of 15 minutes at a time on the platform. So what exactly are these users doing...
by Melinda Goodman | 11.15.16 | Food
by Melinda Goodman | 11.15.16 | Food
Box meals have been the food darling of 2016. More than a dozen national and regional players are shipping millions of boxes a month to time starved, hungry families. And today Blue Apron is valued at $2 billion and is reportedly preparing for an IPO. But like the...
by Melinda Goodman | 11.10.16 | General
by Melinda Goodman | 11.10.16 | General
Sure we like marketing, and some days we’re so busy we eat, sleep and work marketing. But we do find a little bit of time to have a life outside of the office as well. So stay tuned for regular updates from our new segment “Get to Know the Team.” We guarantee you’ll...
by Melinda Goodman | 09.19.16 | Branding, Public Relations
by Melinda Goodman | 09.19.16 | Branding, Public Relations
Who’s heard of Rule 40? What started as one of the most interesting subjects as the Rio Olympics eventually lost headlines to our amazing gymnastics team and of course #LochteGate. I apologize for the late post, but it’s been a busy summer and the marketing story is...
